May 8th, 2012
Zoom Go down the long hall/exit towards 57th street at the Columbus Circle subway stop and check out this enormous interactive installation (projected on the front glass of unused retail space) that lets you play virtual fetch with a dog. It’s for a campaign promoting playtime with your pet for Beneful dog food.

Go down the long hall/exit towards 57th street at the Columbus Circle subway stop and check out this enormous interactive installation (projected on the front glass of unused retail space) that lets you play virtual fetch with a dog. It’s for a campaign promoting playtime with your pet for Beneful dog food.

interactive advertising beneful nyc subway pets play innovation
May 6th, 2012
Zoom Finally, some real innovation in retail: Brazilian retailer integrates real-time Facebook Like counts to their clothing hangers

Finally, some real innovation in retail: Brazilian retailer integrates real-time Facebook Like counts to their clothing hangers

3 notes
retail brazil C&A facebook hangers innovation convergence
January 3rd, 2012
Adweek: Ikea Debuts Mänland, a Daycare for Men While Women Shop

(Source: youtube.com)

5 notes
ikea innovation video links
Loading tweets...

@IanJSpector

Entrepreneur, Bestselling author/creator of Chuck Norris Facts, Digital experience strategist with a passion for media using science + storytelling to make technology + business + life better.