Eventbrite Gripe: What’s missing from this picture that ought to be there?
Hints:
- This is an unaltered screenshot taken in Gmail
- This is a confirmation for an event I just registered to
- Eventbrite knows when and where the event will be
Why can’t the event information/ticket be in the email body so that Gmail can create an auto-add to Google Calendar link? It would also save the user opening a PDF download (and many Eventbrite events I’ve attended rarely even use them.).
From The Oatmeal:
I’m translating their comic to an ordered list, so keep that in mind and check out both pieces.
- Websites that let me know what my friends are up to
- Websites whose sole purpose is to share things
- Digg and Reddit clones
- Websites that let you read an article without logging in, but forces you to log in or register for an account just to post a comment
- Websites about social media created by people with questionable or unproven credentials
- The next Facebook
- Websites with Flash intros
- Web 2.0-style websites
Now… I thought we were past a few of these things (especially #7 and #8). Regardless … if you laughed at any of the original piece, it’s probably because there’s a decent amount of truth to what’s in there.
Let’s face it, most websites on the internet - and I’m not talking about the ones you’ve heard about, I’m talking about the 99% of sites that you’ve never heard about and haven’t been to because they flop - are hardly spectacular in my opinion because they…
- Never do any legitimate experience design and research
- And/or don’t consider the impact of a good or bad experience on existing users, potential users, and the business itself.
This is an awesome piece.
“People don’t make purely rational decisions based on careful analysis of cost and expected utility, despite what classical economics taught us. Research findings confirm that our decisions are driven more by our emotions than logical and conscious thinking.
However, our irrationality is predictable. Good designers, therefore, can learn about human decision making and go beyond usability to create products that effectively influence our behavior.”



